4 Things This Content Marketer Loves That Average People Do Not

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Are you an average reader/writer? The following list are areas that I think only a true aficionado of the written word will understand and get joy from.

This is me when I got my polo shirt from Blogmutt after selling more than 100 blog posts on their platform:

 

Me Happy to Be Writing

Do you think you have what it takes to be a constant content creator cultivating common communication with curious consumers? Also, alliterations are actually an art all alone. Consonance too.

  1. I love reading script written nearly 400 years ago and translating it into modern English. Like seriously love it. My wife was working on research for a Master’s Degree writing project and I kept on getting distracted from playing with my new Samsung Galaxy J7 because trying to read that handwriting is that fun! My sims were dying, but there were funky s’s, dropped words, and archaic phrases to discover.

So if you will stay up till 1 AM when you know your children will get you up before 7 just because you love your spouse, you are slightly above average. If you and your spouse both are glued to a handwritten document requesting “the courte” rethink their sentence of the death penalty because you love the ancient turn of phrase and the fact that “y” can mean so many different things, then you are a true logophile.

2. I love writing/reading fast. When I am really into a series of blogs or a good book, I shut my mind off and stop thinking about anything but the words and the meaning behind them until I am done. Hours will pass by without looking up from what I am reading or writing and I find it highly therapeutic.

Another weirdo in reading is my sister Rachel McCarron (Yes, I married a Rachel and I have a sister named Rachel, OK?). The first all-nighter she pulled off was as a mom of several kids when the last Harry Potter book came out: because a Bachelor’s Degree is nice and all but the real test of a reader is clearing over 700 pages while taking care of multiple children: all nighters are a must for the avid reader if there is no time in the day.

If you love to read a good book a month or less, you are average. If you write blogs at the exclusion of all other activities or put down your favorite book and go through culture shock because you thought you were actually there, you are a nerd like me!

3. I don’t believe the hype about online videos will last. GASP! There, I said what I always think when I read articles and blogs about how video is the end of the written word online.

They may be right.

But, I don’t care, because I am an old-timer: I like my words written. I may go the way of the dinosaur, but, by George, I will not go gentle into that good night!

Seriously, if you click through to a site that has only video and no transcript and bounce away for greener reading pastures, you may be a cultured creator of confabulation, like me! (And no, I did not know what that word meant before I discovered it today)

4. I like researching something I know nothing about. Case-in-point: my favorite rejection from a client at Blogmutt was when I tried writing a post to women (I’m not one), about thigh-highs (wait, what?) in the book 50 Shades of Grey (I think I saw that in a bookstore once. The only reason I took the article was because I wanted the challenge of trying to research something I knew next to nothing about for a target market who I do not identify as.

Here it is in all its glory:

Let’s try again. Please consider doing some research on plot summary of the book (even wikipedia is a good start). I think there are some fundamental parallels that we can be made about a young woman (debutante, almost) who gains self-empowerment through eroticism. Lingerie/thigh highs were often mentioned in the book. Let’s take it from there.

Wikipedia was a good place to start, but apparently not a good place to end, because that was my only practical source on the book. Needless to say, I have never attempted a women’s lingerie post since this, but I still challenge myself to learn more about my clients and there industries.

I worked through textbooks on logistics, shipping and warehouse management so I could write better blogs on it.

I read blogs, join Facebook groups, and sign up for email newsletters regarding Drones so I can write better for Go Unmanned. And I love it!

Do you love research? You are above average. Will you try to learn something completely outside your skill set for no other reason than it will give you something to research? You are a nerd like me.

So, how do you stack up? Are you average, above average, or a logophile, cultured word-nerd?

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